What I built, and what each one taught me.

Each one starts with real friction. Two shipped, one is still in progress, and one was an experiment I finished and learned from.

4 of 4 stories

Shipped toolWorkflow design, sales enablement

Sales Assist

One prospect record, three first drafts, and a person who still makes the call.

The friction: A small marketing team rebuilt the same prospect context by hand for every offer, presentation, contract and follow-up.
What I built: A review-first workspace. One structured prospect record creates editable first drafts of what a sales conversation needs, and a person checks them before anything goes out.

Turns out nobody wanted a robot writing their pitch. They just wanted to stop staring at a blank page with the client's whole history already open next to it.

Krisztián writing structured notes during a workshop.

Shipped toolSales operations, information design

A better prospect call

The next call goes better when you remember the last one.

The friction: Details from one prospect call got lost before the next, so each call felt colder and less prepared than it needed to.
What I built: A simple setup for a medical-services business that keeps everything about a prospect in one place: the script, the questions worth asking, last call’s notes and what still needs following up.

A fancier script wasn't the fix. The fix was just remembering the person you talked to last time, and what you still owed them an answer on.

Personal toolCareer intelligence, responsible AI

Career OS

Tailoring that makes the real story easier to see, instead of inventing a new one.

The friction: Job hunting means redoing the same work for every application: comparing roles, digging up the right proof and rewriting your own experience to fit.
What I built: A private, chat-based assistant, still in progress, that searches for matching roles and prepares application kits from a verified personal knowledge base, for review before anything is sent.

The point of tailoring a resume is to help someone see your real story faster, not to fabricate a slightly different version of you for every job board's robot.

Explore My Job Folder

Krisztián walking through a quiet forest.

Finished experimentOffer design, outreach

A gentle outreach experiment

Roughly 100 friendly messages, and a healthier relationship with rejection.

The friction: It’s easy to keep an idea private when outreach feels like an interruption, and just as easy to overcorrect with a message that sounds like a sales pitch.
What I built: A personal-development landing page, then roughly 100 messages with one friendly question: do you know someone who might find this useful?

Sending roughly a hundred messages will teach you fast that rejection isn't some abstract fear. It's just a Tuesday. And most of the no's actually told me something.

Explore the landing page

Concepts in progress

These are ideas I’m still testing.

They are concepts, not finished ventures. They have not earned that label yet.

Paw/ial

Can a calm, repeatable short-form format make room for a thought instead of competing for attention?

A puppy-led media concept for reflective ideas about psychology, sustainable health, and building. One scene, one thought, no hype.

Vesper / The Accountability Engine

What helps a part-time builder keep moving when motivation is not the bottleneck?

A community prototype where you commit to the same weekly rhythm, show your actual progress, and get feedback from people who are building too, not just cheering you on.

Krisztián looking across a mountain range

Small experiments tell me whether the work is helping.

Is there friction like this in your team?

Tell me where your customer work keeps getting rebuilt by hand. I’d like to hear about it.

Let's talk